Market research

STATSCORE’s Betting Industry Review 22/11/2021

Sports betting in the US keeps breaking records, the iconic Staples Center will be rebranded, and… who are the favourites to win the World Cup 2022? Here’s the fresh STATSCORE’s Review!

  1. Sports betting in the US keeps breaking records!
  2. France and England among World Cup 2022 favourites
  3. IMG ARENA extends streaming deal with STS, Poland’s largest bookmakers
  4. NBA brought closer to fans with personalized streaming service
  5. Staples Center to be renamed Crypto.com Arena

Sports betting in the US keeps breaking records!

New Jersey’s sports betting industry set a national record in October for the largest amount of bets taken in a single month, totalling over $1.3 billion.

Now, when New York State is launching its own mobile betting system, the numbers are expected to go up even more!

“Sports betting has swelled with the start of the NFL season, and realized another month of over $1 billion in handle,” said Jane Bokunewicz, director of the Lloyd Levenson Institute at Stockton University. “October 2021’s record sports wagering handle proves that September was not a flash in the pan, but rather the first sign of a new level of sports betting participation, at least during the NFL season.”  Learn more

France and England among World Cup 2022 favourites

With about a half of the 32 qualifiers now confirmed, first Power Rankings are being published. Let’s take a look at the favourites!

European teams lead the pack when it comes to picking the probable winners of the competition. France, England, Germany and Spain take the first four places in the GOAL’s ranking. Meanwhile, Portugal and Italy will need to try to qualify through the play-offs. Read more

IMG ARENA extends streaming deal with STS, Poland’s largest bookmaker

The partnership allows STS’s customers to stream events from IMG ARENA’s portfolio of the live sport when placing a bet.

Mateusz Juroszek, the Chairman of STS, said:” We are committed to offering our players a best-in-class experience and constantly looking to develop our platform. Extending our relationship with IMG ARENA and increasing the number of events we stream is a key part of this innovation strategy. “ Read more

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NBA brought closer to fans with personalized streaming service

NBA broadcasts tailored to specific fans’ expectations, ability to listen to one’s favourite commentator, or to switch to one’s preferred camera angles – is this the future of the world’s top basketball league?

The NBA’s new groundbreaking platform is going to use artificial intelligence to enhance the game-viewing experience. Its goal is to bring the game even closer to fans, from virtual ads to biometrics. Read more

Staples Center to be renamed Crypto.com Arena

The Staples Center, the iconic home of the Los Angeles Lakers and other pro sports teams, has announced it will rebrand as Crypto.com Arena.

The 20-year agreement will be worth $700 million. The name change will take effect on Christmas Day when the Lakers host the Brooklyn Nets.

Crypto.com has seen substantial growth recently. The platform launched in 2016 and surpassed 1 million users in September 2019. It now boasts about10 million users. Read more

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