Market research

STATSCORE’s Betting Industry Review 15/06/2020

If it’s Monday then it’s time for STATSCORE‘s roundup of betting industry news. Let’s go!

UK betting shops reopen today!

A ray of optimism is arriving from the UK, where betting shops are allowed to reopen today.

A number of establishments are allowed to reopen today in the UK, including betting shops which were closed nearly three months ago to slow down the spread of the coronavirus.

It’s happening right in time for bettors looking forward to the Royal Ascot and the Premier League restart. Read more

Niche sports hit hard by pandemic

Canoeing, triathlon, ski mountaineering … COVID-19 has badly impacted niche disciplines too.

The coronavirus crisis has hit the careers of a vast majority of high-level athletes competing in all kinds of sports disciplines.

How can sports data boost a league’s turnover?

The lockdown restrictions have forced many of them to rethink and redefine their goals for the future. Read more

Bettors’ attitudes may change due to growing uncertainty

Will the pandemic change the bettors’ attitude to long-term futures bets? 

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Futures wagers, which typically depend on a complete season of a competition being played, may be impacted by the uncertainty regarding possible future suspensions of sports leagues. Read more

If season suspended again, Serie A will use an algorithm

If it’s impossible to complete the Serie A  season, the final positions will be decided by… an algorithm. 

Serie A, Italy’s top flight, will resume its season on Saturday, though it can’t be guaranteed that the competition won’t have to be suspended again.

How can sports prepare for future pandemics?

In such an event, the league will have its final positions decided by a special algorithm. Read more

NFL and MLS allow players to kneel

It seems that major American leagues will win some new fans, and lose some old ones as a result of their decisions to allow players to kneel during the national anthem.

NFL and MLS will allow players to kneel during the anthem, so Donald Trump won’t be watching. Read more

How about other fans and viewers? It seems that this decision will help the leagues to attract some new supporters! Read more

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