Market research

STATSCORE’s Betting Industry Review 14/02/2022

31 million Americans bet on Super Bowl, while EPL overseas TV rights deals overtake domestic for the first time! Find out more with STATSCORE‘s Review!

  1. 31 million Americans bet on Super Bowl
  2. EPL overseas TV rights deals overtake domestic for first time
  3. MLB’s spring training delay looms
  4. Who are the winners and losers of NBA’s busy trade deadline?
  5. All the Beijing snow is fake. Will this be a trend as planet warms?

31 million Americans bet on Super Bowl

American bettors were expected to smash all records by wagering nearly $8 billion on Super Bowl LVI, according to the American Gaming Association. Since last year’s game, 45 million more people were able to bet on the Super Bowl because of the legalization of betting in their states.

31.5 million Americans planned to wager on the event, according to estimates, up 35% from last year’s game. It has been forecasted that over $7.6 billion will be bet.

The boom of sports betting in the US is, of course, related to the wave of legalization sweeping through the states. Read more

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EPL overseas TV rights deals overtake domestic for first time

Premier League’s revenue from overseas TV rights will be higher than the domestic contracts for the first time ever. International agreements for the new cycle will be worth £5.3bn, eclipsing the value of domestic rights (worth £5.1bn).

The rising revenue will translate into a raise for league’s clubs, with next seasons’ champions earning a record £176million, and the bottom club £106m.

The revenue projections concern the three-season cycle from 2022-23 to 2024-25.

The English top-flight remains the richest football competition in the world, although its income is still dwarfed by that of the NFL. Read more 

MLB’s spring training delay looms

The league’s commissioner Rob Manfred said he remained optimistic the regular season would still start on time while acknowledging that an agreement would need to be reached by the end of February.

The schedule for MLB spring training remains unchanged at this point despite the ongoing owner-imposed lockout, Rob Manfred announced.

“You’re always one breakthrough away from making an agreement,” Manfred said. “That’s the art of this process. Somebody makes a move. And that’s why we’ll make additional moves on Saturday that creates flexibility on the other side and what seemed like a big gap on this topic or that topic isn’t such a big gap anymore.” Read more

Who are the winners and losers of NBA’s busy trade deadline?

This was a league-shaking NBA trade deadline, as it saw some blockbuster deals involving star players. Let’s take a look at the biggest winners and losers!

Brooklyn Nets and Philadelphia 76ers swapped superstars James Harden and Ben Simmons as part of a five-player trade in the most high-profile exchange. Still, there were other wild exchanges involving Domantas Sabonis, CJ McCollum, or Kristaps Porzingis. Read more

All the Beijing snow is fake. Will this be a trend as planet warms?

The Beijing Winter Games are nearly virtually 100% reliant on machine-made snow. Is this becoming part of a trend across winter sports venues around the world?

Machine-made snow requires significant resources, such as energy and water, and the massive use of these resources to generate huge amounts of snow necessary for the games in Beijing and at Zhangjiakou has been harshly criticised by environmental activists. Read more

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